Squareball
Our little baby! Back in 2006 we had an idea that within 10 years we would have one of the top 10 sporting brands in Ireland. At that stage it was a doodle on a piece of paper.
The idea finally got off the ground in June 2007 and is slowly but surely gaining a foothold in the marketplace. In Lairdesign we use Squareball as a massive case study. With a very limited budget it pushes our creative skills to the max and also involves almost every single aspect of design.
What we learn from Squareball is vital information to the growth and survival of SMEs. Lairdesign is not about text book consultancy. We are in the front line, learning from our own mistakes and growing strong businesses as a result. That helps our clients. And it helps us. Squareball is our working laboratory.